Our Services

We offer the following services at MMS Research:

Consumer Research:

  • Brand Awareness; TOMA
  • Usage and Attitude/Habit study
  • Brand Loyalty
  • Customer satisfaction study
  • Mystery shopping
  • Brand health check
  • Feasibility studies
  • Market segmentation

Product/Services Research:

  • Product tests: Concept tests, new product, name tests, package tests, taste tests, sniff tests
  • Brand penetration
  • Brand/Corporate image & perception study
  • Employee satisfaction & Corporate reputation
  • Brand equity

Media/Advertising, and promotion Research

  • Media Audience measurement
  • Pre and Post campaign evaluation
  • Advertising concept test
  • Programmed Evaluation

Social Research:

  • Project Monitoring, Evaluation & Tracking
  • Opinion Polls
  • Feasibility Studies for Social Interventions
  • Impact and Attitude Change Studies
  • Baseline, Midline (mid-term review) & End line surveys
  • Knowledge, Attitudes and Practice (KAP) Studies